Designing a beautiful website is not enough if no one will see it and if doesn’t fulfill its promise as a marketing tool. This is where AIMS comes in. They will analyze your market, and adjust the sites content, adjust the title tags, monitor the changes, develop marketing campaigns and make your website into a major marketing tool.
Global Advertising/PPC Campaigns
Google Adwords, Bing/Yahoo, Baidu, Naver, Yandex
We have taken over many campaigns that are not focused on increasing sales and leads. Many times we have to start new campaigns from scratch. And if you are targeting countries where Google, Bing and Yahoo have little market share, we can manage your campaign on the local search engines as well.
International Social Media Campaigns
Social media can be effective even for B2B companies. However it is very easy to waste resources on social media. Many campaigns we have taken over are ineffective. And it is not unusual to find that no one is measuring their effectiveness.
Global Search Engine Optimization
Global SEO is a huge opportunity. Build your global strategy to take into account your budget, business strategy, clients and competitors. Starting in 1998 we help small and large B2B companies as well as global consumer businesses penetrate their international markets.
Global Conversion Optimization
Mobile platforms, design and payment options vary by country. In Japan everyone uses the iPhone and in Korea most people use Samsung.
Global Web Analytics
In the global arena analyzing website behavior is more complicated than local sites. Segmenting traffic and analyzing sales and leads by country are important tools to give businesses a clear picture of what is happening.
AIMS, the Internet Marketing firm that we are partnered with is owned by Ron Spinner, my older brother. Obviously we have known each other for quite a few years, we have worked with each other for as long as I can remember, be it delivering newspapers when we were kids to designing brochures and now as a combined effort to take the newly designed website that we designed and turn it into a major marketing tool for your company.
Internet Marketing is in constant flux, this means that your website will also need adjustments along the way, newsletters to design and send, ads, landing pages, all of these and more demand a good relationship between the marketing team and the website design team. As brothers we have that relationship that goes a lot deeper than mere business.